Stay up to date on current and upcoming tourist events! At Caribbean Biz in New York, New York, we keep you in the loop about the latest happenings, events, and trending tourist destinations.

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Tourism Updates

Stay up to date on current  properties and upcoming tourist events! At Caribbean Biz in New York, USA, we keep you in the loop about the latest happenings in the region. The 28 Islands referred to as the melting pot, because of the high cultural, linguistic and ethnic diversity has approximately 40 million individuals, thousands of properties, each of which possess their own unique brand, culture and economic characteristics.


Southern Palms Beach Club & Resort Hotel is located on the popular and touristy St. Lawrence Gap on the south coast of the island. The location within walking distance to numerous bars, restaurants, and entertainment is safe and convenient. A large property, Southern Palms has one of the best beachfronts in the area -- the stretch of sand is both scenic and spacious. Colonial-style buildings and lush gardens populate the property, and quirky perks, such as a mini-golf course and shuffleboard, give guests plenty to do. The rooms are basic and dated, but cheerful, with bright tropical colors. 


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May 03, 2019


Millennials new Tourism target – says Barbados' Tourism Director


Article by

Katrina King /Barbados Today


Millennials are being targeted in “a very big way” as the nation’s tourism promoter banks on the 22-37-year-olds’ lust for experiences to boost visitor numbers.

Director of US operations for the Barbados Tourism Marketing Inc., Petra Roach, announced that in keeping with industry trends, Barbados will not only be focused on ‘legacy’ or return visitors but also millennials who are seeking an “experiential travel experience”, as the BTMI sought to showcase more than sun sand and sea”.

“[Millennials] have money to spend [and] they also are the future. We have an aging demographic traditionally in Barbados and we are making sure that in 2020 we are not going to be looking around and saying ‘where are our visitors?’” Roach said.

The BTMI has been participating in millennial travel forums, talking to adventure tour operators and focusing more on the US market, she said.

There is also renewed focus on multi-generational travel and on enhancing the experience for legacy visitors, she added.

“Hoteliers are becoming much more aware that that is a market that is becoming very profitable and they are adapting their product to make sure we keep in line with where that trend is going.

“We are not just looking for a customer who comes in one time and then they never come back again we are looking at building a legacy visitor so therefore we are focused on all the niches that Barbados has.

“When you talk to people on an emotional level you are talking about the heritage, the culture [and] the historical affinity.”

Roach stressed that the island’s tourism product was fuelled by service and a multifaceted culture.

“Tourism is the driving force behind the economic viability of Barbados and we need to make sure that we do it in a responsible way and that we build an industry that will be lasting for generations to come,” she said.

But the BTMI’s director of US operations was adamant that the new, hefty tourism levies would not deter visitors once the experience beat their expectations.

“In every country, there is going to be taxation and I think that rather than sitting down thinking about what the barriers are and the challenges, we have got to sit up and take responsibility for our future from a very proactive perspective.

“Okay, we have taxes, so then make sure that the product that we have is exceptional and when they come here the service that they get is going to be exceptional.

She continued: “Don’t think about what the overall cost of the holiday is going to think of how exceptional we can make that holiday.

“If you go to Florida there is a tax for golf, there is a resort tax, taxes are everywhere because that is how people make money.”


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May 01, 2019


Barbados Travel Agents and Media Get to Know Pure Grenada, the Spice of the Caribbean


Author Jennifer Johnson

ST.GEORGE’S, GRENADA W.I. – The Grenada Tourism Authority (GTA), hosted a successful destination marketing reception in Barbados for the first time since 2016. A large contingent of travel agents and media turned out for the Pure Grenada, Spice of the Caribbean promotion at the Savannah Beach Hotel on Thursday April 25, 2019. The GTA along with hotel partners and tour operators were on hand for an evening of food, drink and entertainment by Grenadian born Leigh Phillips followed by an in depth presentation on the unique selling points of the destination.

Barbados BBSenator Rudy Grant, CEO of the Barbados Hotel and Tourism Association (BHTA), William Griffith, CEO of the Barbados Tourism Marketing Inc. (BTMI), Soni Kessuram, Chairman of Intimate Hotels of Barbados and Johnson Johnrose, Communications Specialist of the Caribbean Tourism Organization (CTO) came out in support of their neighbouring tourism colleagues.

Chief Executive Officer of the GTA, Patricia Maher, started the evening off by saying to the gathering, “We are blessed to be representing the naturally beautiful, Caribbean region where we have so many similarities in culture, heritage, food and music.” She said the evening would be a showcase of what makes the tri-island state of Grenada, Carriacou and Petite Martinique unique as a destination.

Ms. Maher also highlighted to the media, the importance of Barbados to regional tourism as it was the second largest Caribbean source market for Grenada in 2018. Grenada’s overall double-digit growth performance of the destination in total visitor arrivals for cruise, yachting and stayover in 2018 (528,077) was also highlighted. In addition Maher confirmed that the first quarter stayover visitor numbers from January to March 2019 (45,151) were 5.11% ahead of the previous year’s strong performance.

Marketing Manager, Francine Stewart delved into the details of the tri island destination’s unique traits from Carriacou’s boat building tradition to the world’s first Underwater Sculpture Park. With 2019 being the CTO’s official year of festivals, she highlighted the annual calendar of events that draw visitors from Barbados including the Billfish Tournament in January, the Chocolate Festival in May and the annual SpiceMas carnival in August. Ms. Stewart also announced the line-up of artists for the newly formed Grenada Music Festival in Quarantine Point from June 7 – 9, 2019 which includes headliners Keri Hilson, Freddie Jackson and Ky-mani Marley.

GTA Marketing Executive, Shanai St. Bernard, drew business cards to select winners for prizes at True Blue Bay Resort, Kalinago, Point Salines Hotel, Sandals Grenada and St. James Travel & Tours. Both Ms. Stewart and Ms. St. Bernard made appearances at Television and radio stations on Thursday.


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April 23, 2019


HUGH RILEY RETIRES AS CTO SECRETARY GENERAL AFTER TEN YEARS AT THE HELM


~ The region’s top tourism official has proceeded on pre-retirement leave until his departure in June ~

BRIDGETOWN, Barbados (23 April, 2019) 

The region’s tourism development agency is to begin the search for a new secretary general to replace the departing Hugh Riley.

Riley, who was appointed to the top post at the Barbados-headquartered Caribbean Tourism Organization (CTO) in August 2009 after acting for a year, has gone on pre-retirement leave ahead of his departure at the end of June this year. The organisation’s director of finance, Neil Walters, will act in the position until a successor is appointed.

The secretary general is the public face and chief spokesperson of the CTO, and provides the organisation with visionary leadership, strong direction and clarity to its policy development.

 The holder of the post is responsible for implementing the vision of the organisation based on the strategic direction set by the council of ministers and commissioners of tourism and the CTO board of directors.

About the Caribbean Tourism Organization

The Caribbean Tourism Organization (CTO), with headquarters in Barbados, offices in New York and London and representation in Canada, is the Caribbean’s tourism development agency comprising membership of the region’s finest countries and territories including Dutch, English, French and Spanish-speaking, as well as a myriad of private sector allied members. The CTO’s vision is to position the Caribbean as the most desirable, year-round, warm weather destination, and its purpose is Leading Sustainable Tourism - One Sea, One Voice, One Caribbean.

Among the benefits to its members the organization provides specialized support and technical assistance in sustainable tourism development, marketing, communications, advocacy, human resource development, event planning & execution and research & information technology.

The CTO’s Headquarters is located at Baobab Tower, Warrens, St. Michael, Barbados BB 22026; Tel: (246) 427-5242; Fax: (246) 429-3065; E-mail: [email protected];

The CTO’s New York office is located at 80 Broad St., Suite 3302, New York, NY 10004, USA: Tel: (212) 635-9530; E-mail: [email protected];

The CTO’s London office is located at Suites 52A & 53, 5th Floor AMP House, Dingwall Road, Croydon CR0 2LX, England. Tel: 011 44 208 948 0057; Fax: 011 44 208 948 0067; E-mail: [email protected]

CTO has representation in Canada; Tel: (905) 857-1986; Email: [email protected]

For more information on the Caribbean Tourism Organization, please visit www.OneCaribbean.org and follow CTO on Facebook, Twitter, Instagram and LinkedIn to be part of the conversation.

MEDIA CONTACT:

Johnson JohnRose – CTO

Tel: (246) 427-5242

Email: [email protected]

Theresa M. Oakes

Tel: (516) 594-4100

Email: [email protected]

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